The Anatomy of a Social Media Marketing Campaign
Launching a new social media marketing campaign is always a little intimidating, even for experienced digital marketers. If you’re new … Read More
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5 Must-Have Features in a Social Media Analytics Platform
The best way to improve your brand’s marketing strategy is to take a deep dive into the data, learning what … Read More
5 Ways to use Social Media Monitoring with Twitter
There’s a good reason that so many social media marketers are completely obsessed with Twitter. As one of the few … Read More
How to Monitor Social Media Sites for Your Brand: An Introduction
In a general sense, social media monitoring is easy to wrap your head around. Most people have a basic grasp … Read More
Small Business Saturday Cuts Through the Noise on Social
Last weekend was one of the biggest events of the year for shoppers and retailers alike, as Black Friday and … Read More
Are Organic Influencers the Future of Influencer Marketing?
Influencers have played a key role in social media marketing over recent years. However, businesses that rely on influencer marketing … Read More
7 Key Features of the Best Tools to Monitor Social Media
What makes a social media monitoring solution exceptional? There’s a lot of debate out there when it comes to the … Read More
What Is Social Media Listening?
While building your brand’s online presence, the chances are that you’ve encountered the term “social media listening.” Unlike a lot … Read More
Why Social Media Monitoring and Analytics Actually Matter
It’s easy to lose track of the important stuff when you’re building a brand’s social media presence. The social media … Read More
Twitter Introduces Hide Replies Feature
Twitter is rolling out a new “hide replies” feature that gives users the ability to make replies invisible. The platform … Read More