The Emergence of Social Media Data in the Private Equity Due-Diligence Process
In the world of Private Equity, social media data has become an essential and cost-effective means to gain an edge … Read More
Latest Posts
Our 2018 Social Media Marketing Predictions
In the Information Age change is the only constant and that’s especially true of the social media industry, where a … Read More
Holiday Spirit Taste Test
The holidays are fast approaching, which means now’s the time to get your holiday beverages lined up. All of us … Read More
How Influencers Become More Powerful in Communities
Marketers appreciate the need to search for, monitor, and interact with influencers. Even with media buying, marketers are increasingly open … Read More
Stranger Things 2 In Parallel
Many of you kicked off the countdown to Halloween by feasting your eyes upon Stranger Things 2, which was released … Read More
#MillennialAMovie – A Spin On the Silver Screen
On Wednesday morning #MillennialAMovie started reeling in thousands of hilarious spins on movie titles via Twitter. Basically, slight revisions to … Read More
‘Coffee Nap’ – An Ace In The Hole
Recently I was introduced to the term ‘coffee nap’. I love coffee and I love naps. Turning these two words … Read More
Top 5 Things You Can Do With Sysomos Search
Sysomos Search is a powerful social research platform that allows for an unlimited amount of ad-hoc searches and puts billions … Read More
#MeToo – How One Tweet Inspired a Movement
If you’re like me you’ve noticed your social media feeds are flooded with #MeToo statements, stories, and voices. While it’s … Read More
Social Analysis: Columbus Day vs. Indigenous Peoples Day
October 9, 2017 will go down as day of debate. It was the point when many cities and states decided … Read More