Instagram TV or IGTV has been quietly picking up steam over recent months. This is Instagram’s entry into the realm … Read More
Social Media
Using Social Listening to Track Covid-19 Developments for Your Business
Sign up for our complimentary Coronavirus Daily Briefing, full of the latest news from trusted, verified sources. All businesses are … Read More
The Latest on Social Media and the Coronavirus Pandemic
In February, we covered some of the ways social media has been reacting to the coronavirus. Since that time, many … Read More
How Britain’s Yorkshire Tea Dealt With a Social Media Crisis in Style
We live in a time when politics has become highly polarized and, rather than becoming the ‘marketplace of ideas’ that … Read More
Social Listening 101: The Benefits of Social Media Listening
Your customers are a chatty bunch. They talk about your products and services all the time, and on every social … Read More
Four Essentials of Social Media Buzz Monitoring
Figuring out how people felt about your brand’s products and services used to take a lot of work. It required … Read More
Five Reasons to Partner with a Social Media Monitoring Business
Not that long ago, keeping tabs on your brand’s online reputation was considered a pretty easy job. It only took … Read More
The Latest Features and Tips for Instagram Stories
If Instagram is part of your social media strategy, it’s essential to keep up with the frequent updates and changes … Read More
How to be a Great Social Media Manager
(Note, this blog post is a summary of our eBook, The Social Media Manager’s Playbook.) It’s your first day on … Read More
Generational Differences in Facebook Marketing
Much has been made of millennials and Generation Z abandoning Facebook in favor of sites such as Snapchat, Instagram and, … Read More