Artificial Intelligence in Marketing

Artificial Intelligence Research Report, in partnership with The Drum

There’s been a lot of hype about the impact of artificial intelligence in marketing, but how are those on the front line of business really preparing for the AI revolution? The Drum surveyed over 200 marketers to find out how they view AI technology, how they expect it to change their jobs, and what their organizations are doing to take advantage of the opportunities of artificial intelligence.

You can find the full results of the survey in this exclusive report, published in partnership with Sysomos.


  • Beyond the Hype

    Do marketers really believe in the potential of AI?

  • Industry Opinion

    Over 200 marketers were surveyed for this report

  • Expert Insight

    Research report produced by industry experts at The Drum

  • Benchmark Your Business

    Compare your organization’s readiness against survey respondents

  • Are You AI Ready?

    Understand how real businesses are preparing for AI

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