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Turn Up the Volume on
54% of listeners say they consider buying products advertised on podcasts, which should be music to any marketer’s ears. Podcasts offer marketers a slew of advertising opportunities. You can co-host a podcast, sponsor a podcast, advertise within a podcast, or even create your own podcast.
In this webinar, we cover the basics of podcast marketing and show you how to get in on the action. You’ll also learn:
- How the podcast industry is growing
- Why marketers love advertising on podcasts
- How to promote your own podcast
Feature Speaker: Dave Keine
Dave Keine is the head of marketing at Podchaser where he is entrenched in the podcast community and focused on strengthening all parts of the marketing funnel. Prior to Podchaser, Dave founded Triangle Content, a podcast production company that amassed more than 2 million downloads in its first year of existence. He’s worked in all parts of podcasting from marketing and sales to creative and production. He has also been an advertising agency art creative director working with Fortune 500 brands.