Got Social Data?

Now Make it Actionable

Got Social Data?

Now Make it Actionable

Video: Hear from social experts on how they turn social insights into action

While most enterprises have social strategies in place, many still struggle to keep up with the growing amount of social data and understand how it fits in with all of the other data sources that are now available to business leaders. Social media listening provides a high-level overview of what’s being said about your brand, but it’s no longer enough. How do you actually make sense of all this data and build a successful strategy from it?

Hear from social experts from British Heart Foundation, 1000 Heads, and UM International on how to turn social insights into action, and better understand where social data sits in the broader insight puzzle. You’ll get tips on how to go beyond simple brand monitoring to perform market research and audience analysis for product development and campaign success.

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