Building Brand Love:
Social CX Strategies

Building Brand Love:
Social CX Strategies

Video: CCA International, Findasense, & Affinity Water talk strategies that will put your brand on top

By 2020 customer experience will overtake both price and product as the key brand differentiator. Brands are constantly searching for interesting ways to provide a consistent experience for customers across all channels. Because of that shift, social customer experience opens huge opportunities for companies to build relationships with their customers, but it also changes the strategy of how brands communicate. In this session, we’ll explore emerging customer experience themes for both B2B and B2C companies and discuss real-life applications of personalisation, social data, mobile apps, AR/VR and other innovations.

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