Conquer the World with Social

Conquer the World with Social

Video: Mary Kay, shows leveraging social media
to drive digital change

Developing and implementing a social media strategy for a major brand that operates across dozens of international markets is a huge challenge.

Paul Jones, VP of Brand & Digital Marketing at Mary Kay, explains how the leading beauty brand tackles this challenge to drive digital change throughout the organization over time. He covers everything from streamlining publishing processes, to incorporating social media data into strategic decisions globally across Mary Kay.

Watch It Now!

* Rest assured your information is safe with us. We hate spam too.